3 Benefits of Testimonial Videos


Increase your presence on the Internet by using testimonial videos to impress your visitors. This type of marketing helps to build up your credibility while giving your business more of a human factor. Let others know what your customers think of your products and services by using video instead of just text alone.

According to research, 80% of the visitors that land on your page and start to watch a video will view it in full. When you place your videos on other sites, you can expect 15% of these visitors to visit your site to find out more about it. It’s a great way to educate your customers, build your brand awareness and let others know that you offer something that your customers are happy with.


You can get instant credibility with your potential clients through testimonial videos. Some people are still hesitant to make a purchase online and this type of video can be the thing that propels them to buy. If your targeted market has trust in your company, you are much more likely to make the sale.

Testimonial videos also humanize your business, which is an important factor when it comes to online sales. In the past we used to be able to walk into a brick and mortar store and talk to a real human being. When you are conducting business online, however, the human factor has disappeared. Use these videos instead and you’ll find that your customers can become your best sales people. Bringing a human touch back into your business can drive in more sales very quickly.

A testimonial video will also often point out the best features and benefits of the product or service you’re offering. What better way to say at all through the voice of satisfied customers that are completely happy with your product? You’ll find that the individuals watching these videos will accept another person’s word more than they would accept the word of a representative of the company.

Find out more about testimonial videos and how they can instantly drive more sales by visiting bizclip.com. You can also call us directly at 1-877-249-2547 if you have any questions or are simply ready to get started.